Well, that sounds better. The Sheppard Air site says "New prerequisites for the ATP practical test go into effect on August 1, 2014. The links below will provide you with more information:" It is either semantics or fear mongering to make money.
After 1 Aug 2016 I think the FAA's new rule is unsustainable. There was an article posted here earlier that talked about the requirement that the CTP ground school instructors must have an ATP. Where are they going to find people with an ATP willing to work for what ground schools pay? If they pay them more, how much more are schools going to cost?
"They" are AOPA and my bad, they (AOPA) said 20K. Go back to page 10 some of the articles are posted there.