this kind of thing started at al dahfra several months ago, now its made its way stateside
https://www.hill.af.mil/news/story.asp?id=123088303
"Military members in the 75th Air Base Wing with a BMI that is greater than 30, or lower based on group commander's discretion, or present an unprofessional military image will receive a memorandum for record, said Col. Linda Medler, the 75th ABW commander.
This MFR will direct the individual to lose three to five pounds a month through diet changes, increased exercise and Health and Wellness Center classes until they are under the 30 BMI, she said. Most individuals will remain in the program for at least six months because behavior changes take at least that long to take effect and become lifestyle changes."